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Reyes Beverage Group

Fifty years ago, Chris and Jude Reyes started Reyes Holdings (and Reyes Beverage Group) with a Schlitz beer distributorship in Spartanburg, South Carolina.

Cheers to 50 Years: A Timeline of Milestones that Built Today’s Business

News and Press Releases

At Reyes Beverage Group, we are committed to reducing the carbon footprint and environmental impact of our operations and delivery systems.

Powering the Future: Solar Progress Across Reyes Beverage Group

Reyes Beverage Group’s story is one of agility, progress and innovation.

Embracing Portfolio Evolution

Reyes Beverage Group is excited to announce it has been selected for an expanded distribution partnership with GALLO for its commercial spirits portfolio and select wines in the state of California effective September 3, 2025.

Reyes Beverage Group Announces Expanded Partnership in California with GALLO

Throughout the year, our local teams strive for excellence in every area of the business. At Reyes Beverage Group, we're proud that our employees consistently embody our company values in their daily operations. We know that when our people thrive, it sparks a positive chain reaction across our entire network. This shared success often brings recognition in the form of workplace and supplier performance awards.

2025 Mid-Year Workplace & Supplier Awards

At Reyes Beverage Group, we’re committed to leading with a responsible and sustainable mindset to provide a strong, vibrant future. As an industry leader, it’s our duty to positively impact the communities in which we operate.

Reyes Beverage Group 2024 Corporate Social Responsibility Report

Earlier this year, Tito’s Handmade Vodka selected Reyes Beverage Group (RBG) to be its distributor of choice in California. Today, our teams across California made the first official delivery of America’s Original Craft Vodka, marking an important point in RBG’s history.

RBG and Tito’s Handmade Vodka Make a Splash in California

The Tiger Joe Award launched in 2012 as a way to recognize the qualities of a well-run business that balances efficiency, wellness, leadership and profitability. The award is the most coveted honor that a Reyes Holdings company can receive and is the ultimate team accomplishment.

2024 Tiger Joe Award Winners

February 24, 2025, LOUISVILLE, KY – Brown-Forman Corporation (NYSE:BFA,BFB) and Reyes Beverage Group (RBG) are pleased to announce a new distribution partnership in California, effective May 1, 2025. This strategic decision underscores the companies' commitment to growth and innovation in the largest spirits market in the U.S.

Brown-Forman and Reyes Beverage Group Announce New California Distributor Partnership

Gold Coast Beverage

This month, Gold Coast Beverage celebrates its 10-year anniversary as part of Reyes Beverage Group.

Gold Coast Beverage Celebrates 10 Years with Reyes Beverage Group

As part of our RBG Cares Community pillar, RBG rounds out the year by giving back to the communities in which we operate with our annual “Cheers & Joy for the Holidays” program.

RBG Celebrates Cheers & Joy for the Holidays

Golden Brands

Our Golden Brands - Monterey Bay team recently moved into a brand-new, approximately 147,380 sq. ft. facility in Watsonville, CA.

Unveiling Our New Golden Brands - Monterey Bay Facility

At RBG and through our Reyes Cares program, we are committed to reducing the carbon footprint of our operations and delivery systems and their environmental impact through natural improvements, energy efficiency, biodiesel, fleet electrification and renewable energy.

RBG Electrifies California with 29 EV Tractors

Our Golden Brands - Sacramento team recently moved into a brand-new, approximately 385K sq. ft. facility in Sacramento, CA.

Unveiling Our New Golden Brands - Sacramento Facility

Reyes Beverage Group is excited to announce an expanded relationship with Sazerac to distribute BuzzBallz in California, Illinois, Indiana and South Carolina. This transition is scheduled to take effect in the California and Illinois markets in early September and in the Indiana and South Carolina markets in early October.

Sazerac Selects Reyes Beverage Group as Distributor of Choice For BuzzBallz in Four Key Markets

DET Beverages

DET Beverages, L.L.C., a Reyes Beverage Group (RBG) company, has officially closed on its acquisition of the portion of Cherokee Distributing Company’s business operating in Tullahoma and Pulaski, Tennessee.

RBG Closes Acquisition of Cherokee Distributing Company’s Southern Middle Territory in Tennessee

Allied Beverages

2014 may not seem that long ago, but 10 years encapsulates an entire decade of memories and milestones. One of those milestones for Reyes Beverage Group was when Allied Beverages officially became part of the company.

Allied Beverages Celebrates 10 Years with Reyes Beverage Group

Reyes Beverage Group recently completed construction on a brand-new, approximately 300,000 sq. ft. facility for Golden Brands - Stockton in Manteca, CA.

Unveiling Our New Golden Brands - Stockton Facility

Atomic Brands has selected Chicago Beverage Systems, L.L.C., Koerner Distributor, Inc., G&M Distributors, LaMonica Beverages and Rinella Distributing Company, and Monarch Distributing, L.L.C., Indiana Beverage and Five Star Distributing, to distribute their brands as full state solutions in Illinois and Indiana, respectively. These transitions are expected to close mid-July.

Atomic Brands Chooses Reyes Beverage Group and Other Key Distributors as Illinois and Indiana Partners

While we focus on safety year-round, National Safety Month gives us the opportunity to spotlight our efforts to keep our team safe. At the end of the day, we want every employee to leave work the same way they came – without a scratch. That’s why we've invested in tools, technology and best practices that put safety first.

Reyes Beverage Group's Investments in Safety Technology and Best Practices

Earlier this month, the Golden Brands - East Bay team moved into a brand-new, +481,000 sq. ft. facility in Richmond, CA.

Unveiling Our New Golden Brands - East Bay Facility

At Reyes Beverage Group, we’re committed to leading with a responsible and sustainable mindset to provide a strong, vibrant future. As an industry leader, it’s our duty to have a positive impact on the communities in which we operate — from our supply chain to our operations to our local community efforts.

Reyes Beverage Group 2023 Corporate Social Responsibility Report

Monarch Distributing

Monarch Distributing, part of Reyes Beverage Group, recently moved in to a brand-new, +500,000 sq. ft. facility in Indianapolis, IN.

Unveiling The New Monarch Distributing - Fintail Facility

2023 Tiger Joe Award Winners

Reyes Beverage Group is proud to be a part of the Reyes Family of Businesses and we remain a family-run business to this day. Cheers to the last 48 years in business and many more to come!

Celebrating 48 Years in Business

Florida Distributing Company

Reyes Beverage Group recently completed construction on a brand-new facility for Florida Distributing Company, located in the heart of Kissimmee, FL.

Unveiling The New Florida Distributing Company - Kissimmee Facility

Whether you're looking for a sip-worthy spirit, taste-testing new beers, participating in Dry January or simply looking to try new beverages in 2024, we have a brand for you. Check out some of the products we distribute in the markets we service below.

Cheers to the New Year with These Beverages

Over the past 47 years, we’ve had the opportunity to partner with top brands and suppliers, including some of the oldest breweries in America – so it’s safe to say that beer runs deep in our roots. This National American Beer Day, we’re traveling back in time to recognize and appreciate the longstanding history of some of the country’s first breweries.

Celebrating National American Beer Day

Across Reyes Beverage Group and Island Distributing, we are looking at every opportunity to help our community. Join us in providing relief and assistance to all those affected by the tragic wildfires in Hawaii.

Helping Hawaii

Reyes Holdings recently completed construction on the new Elston, Illinois corporate headquarters for Reyes Beverage Group (RBG).

Elston Facility Spotlight

Reyes Beverage Group (RBG) has officially closed on its acquisition of DET Distributing Company in Nashville and Jackson, Tennessee.

RBG Closes Acquisition of DET Distributing in Nashville

Island Distributing

Reyes Beverage Group (RBG) has entered into an agreement to acquire substantially all the assets of Paradise Beverages, Inc. in the state of Hawaii.

RBG Signs Agreement with Paradise Beverages in Hawaii

Capital Reyes Distributing

Reyes Beverage Group (RBG) has entered into an agreement to acquire substantially all the assets of Capitol Wright Distributing, LLC in the state of Texas.

RBG Signs Agreement with Capitol Wright Distributing

Congratulations to the entire Reyes Beverage Group team on this exciting announcement!

RBG Named 2022 Wholesaler of the Year!

Reyes Beverage Group (RBG) has entered into an agreement to acquire substantially all the assets of DET Distributing in the state of Tennessee.

RBG Signs Agreement with DET Distributing in Tennessee

Harbor Distributing, L.L.C. and Crest Beverage, L.L.C. have each entered into an agreement to distribute the brands of Golden State Cider (GSC) in portions of Harbor’s and Crest’s respective Southern California territories.

Reyes Beverage Group Signs Agreement with Golden State Cider

Reyes Beverage Group's East Coast headquarters are located in beautiful Pompano Beach, Florida.

Pompano Beach Facility Spotlight

Chesbay Distributing

Chicago Beverage Systems

Crest Beverage

Gate City Beverage

Greenco Distributing

Harbor Distributing

High Desert Distributing

Lee Distributors

Premium Distributors of Maryland

Premium Distributors of Michigan

Premium Distributors of Virginia

Premium Distributors of Washington, D.C.

Reyes Beverage Group is a family-owned, total beverage distributor. We’re proud to be the largest beer distributor in the U.S. and have grown our portfolio to include spirits, ready-to-drink cocktails, non-alcoholic options, wine and more.